Aug
6
9:00 AM09:00

Marketing Your Business

Underground Business Accelerator & Innovation Center Sperry's Building, Lower Level

Topic: Marketing and Sales

"Marketing Your Business" presents practical applications of marketing concepts designed to grow small businesses. It covers basic marketing tools including market analysis and research, target marketing, assessing competitors, and key marketing implementation tools. A strategic, well planned approach to marketing is demonstrated, with several examples of effective hands-on marketing techniques. Focus is on the business’s customers – creating and keeping them.

Speaker(s): MI-SBDC Staff

Co-Sponsor(s): Economic Development Alliance of St. Clair County

Advance, separate registration from each individual attending is required to assure sufficient course materials on hand.

Fee: No Cost

REGISTER ONLINE

Already Registered? Sign in for more information.

Phone: (810) 762-9660

Email: jfilary@kettering.edu

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Jul
16
9:00 AM09:00

Financial Management Workshop

Underground Business Accelerator & Innovation Center Sperry's Building, Lower Level

Topic: Financial and Accounting

"Financial Management" introduces basic accounting concepts and how to apply financial information that helps small business owners manage a business more effectively. Key documents including Cash flow Statement, Profit & Loss, and Balance Sheet are explained; using specific small business examples. The course is designed to help entrepreneurs understand accounting principles and financial statements, and work more effectively with the accounting team.

Speaker(s): MI-SBDC Staff

Co-Sponsor(s): Economic Development Alliance of St. Clair County

Advance, separate registration from each individual attending is required to assure sufficient course materials on hand.

Fee: No Cost

REGISTER ONLINE

Already Registered? Sign in for more information.

Phone: (810) 762-9660

Email: jfilary@kettering.edu

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Jul
10
6:00 PM18:00

Starting A Business Workshop

Underground Business Accelerator & Innovation Center Sperry's Building, Lower Level

Topic: Starting a Business

"Starting a Business" is designed for individuals who are considering self-employment, or who may be at the beginning stages of starting a business. Delivered in a workshop format, this introductory session helps aspiring entrepreneurs assess their abilities to lead and manage a company, as well as evaluate market and sales potential for their products/services. Start-up costs, financing options, and business planning are introduced, along with necessary steps to getting started.

Speaker(s): MI-SBDC Staff

Co-Sponsor(s): Economic Development Alliance of St. Clair County

Advance, separate registration from each individual attending is required to assure sufficient course materials on hand.

Fee: No Cost

REGISTER ONLINE

Already Registered? Sign in for more information.

Phone: (810) 762-9660

Email: jfilary@kettering.edu

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Jun
20
9:00 AM09:00

Lender Training for Rural Communities

Underground Business Accelerator & Innovation Center Sperry's Building, Lower Level

Topic: Financial and Accounting

This training program is designed for lenders. Learn how SBA and USDA programs can help your rural customers create economic prosperity in Michigan.

Speaker(s): MI-SBDC Staff, SBA and USDA

Co-Sponsor(s): Economic Development Alliance of St. Clair County, SBA and USDA

Advance, separate registration from each individual attending is required to assure sufficient course materials on hand.

Fee: No Cost

REGISTER ONLINE

Already Registered? Sign in for more information.

Phone: (810) 762-9660

Email: jfilary@kettering.edu

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Gadd Business Series: Your Financial Dashboard
Apr
23
1:00 PM13:00

Gadd Business Series: Your Financial Dashboard

Understanding your numbers. What do all these numbers mean and how can I use them to make better business decisions? Which ones do I need to keep my eyes on, and which can I occasionally visit? How are these reports we generate different and what purpose do they serve? Who should I show what numbers to and why? What are the key financial gauges for your business, why they are critical and how do you track them?

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Gadd Business Series: Identifying Your Most Valuable Customers
Apr
18
9:00 AM09:00

Gadd Business Series: Identifying Your Most Valuable Customers

Identify your most valuable customers annd your competitive advantage. Valuable approach to understanding what makes a good customer a good customer and how you would recognize them if you met them? How to tell the difference between a good customer and a great customer and how to convert good to great. When is it time to say good-bye? What sets you apart in the marketplace and why should they buy from you.

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Gadd Business Series: Growth Planning for the Future
Apr
4
1:00 PM13:00

Gadd Business Series: Growth Planning for the Future

Developing a Plan of Action to Take your Business or Organization to the Next Level. A realistic approach to developing a working plan designed to assess your current situation with a clear and intentional vision for your future direction. Then create and implement practical and effective strategies to live out that vision for the future success and sustainability of the organization.

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Gadd Business Series: Being Entrepreneurial
Mar
20
10:00 AM10:00

Gadd Business Series: Being Entrepreneurial

How do I know if I am truly an entrepreneur and if I am ready to take the next step? What does my Window of Opportunity look like balancing Life-cycle and Life-style? When is a good idea a good opportunity? Whether just starting out or have been on the entrepreneurial journey for a while, it is important to be sure your life and entrepreneurial goals are still aligned and then take time to assess your options.

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Learn & Do: Domains for Start Ups
Jan
30
12:00 PM12:00

Learn & Do: Domains for Start Ups

LEARN why domains matter to your startup and how to control them, DO - get your domain and organize it in a guided workshop.

In an effort to help entrepreneurs and small business owners start navigating the digital marketing space, Campbell Tech Solutions is offering this two-part workshop at no cost for members of the Blue Water Startups and Entrepreneurs, the Blue Water Chamber of Commerce, or current Campbell Tech Solutions' clients/staff. 

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Dec
11
1:00 PM13:00

Talent Acquisition Planning

The talent war is raging!  As American job growth continues to outpace the growth of our workforce, the battle for talent will get worse.  What are you doing to ensure that you will win the talent war in 2019?  A successful talent strategy requires thoughtful planning and implementation to attract, select and retain candidates that truly fit your company's culture and core needs.  Join this half day session if you are on the leadership team of a small or mid-sized company, and you know you need to get better at competing for talent.  Bring the rest of your leadership team for an informational session led by Jim Bitterle of EDSI and Miche Rayment, autother of The Hire Effect.

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