Dec
11
1:00 PM13:00

Talent Acquisition Planning

The talent war is raging!  As American job growth continues to outpace the growth of our workforce, the battle for talent will get worse.  What are you doing to ensure that you will win the talent war in 2019?  A successful talent strategy requires thoughtful planning and implementation to attract, select and retain candidates that truly fit your company's culture and core needs.  Join this half day session if you are on the leadership team of a small or mid-sized company, and you know you need to get better at competing for talent.  Bring the rest of your leadership team for an informational session led by Jim Bitterle of EDSI and Miche Rayment, autother of The Hire Effect.

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Social Media Marketing
Nov
6
1:00 PM13:00

Social Media Marketing

Social Media and Website marketing can be confusing and is often an overused term in business; but when utilized correctly and efficiently, they can be a POWERFUL marketing tool. This seminar will provide you with an overview of the basics along with some tools and strategies for developing your social media marketing plan. The seminar will provide on going Q&A opportunities and will cover the following topics: The value of an effective website for your business The latest website development technologies and how businesses are benefitting from them How to truly gauge the traffic and success of your website Effective digital marketing, branding, and promotion Social media marketing and each one's possible value to your business Search Engine Optimization facts and fiction What is a blog and should I be doing it. (Hint: Yes!) Free and low cost web tools for business process automation and enhanced engagement with your clients

Speaker(s): MI-SBDC Staff

Co-Sponsor(s): St. Clair County EDA

Advance registration by each individual attending is required.


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